American photographer living in Italy.
Stand out
I specialize in high-end automotive & lifestyles photography that captures the raw power, beauty, refined craftsmanship, and emotional connection between cars, people and their natural surroundings. Through cinematic lighting, meticulous composition, and a focus on brand storytelling, my work resonates with creative directors and producers seeking to elevate their campaigns with bold, graphic, evocative imagery.
Me as a person
Born in Charleston, SC, USA in 1973…
In contrast aquarians can be random and downright bizarre at times coming out with things that leave a puzzled look other’s faces. Some may wonder whether they are from another planet but their friends love them for their eccentricities because who wants to be normal anyway… that’s so boring.
I began my career the day that my father gave me my very first reflex camera in 1983. Having grown up in the family newspaper business (Grandfather – Founder & Father Editor) I was introduced to black & white photography as a kid. I studied to become a graphic designer/art director never loosing the passion for photography. Many years later I found myself living and working in Madrid, Spain as an art director for Young & Rubicam. It was then I new that I wanted to become a full time photographer.
Hence I possess a unique ‘out of the box’ way of thinking to come up with new ideas and solutions that nobody else may see.
Make no mistake about it, dreaming BIG and having the skills to turn those dreams into a reality is what it is all about. Therefore having the intelligence and imagination to come up with a plan and the tenacity to see it through til completion is also very import. I have the tendency to over-think the absolute hell out of things, I find myself over analysing things to the point where I feel incredibly stressed and anxious only to realise that it isn’t that big of a deal in the first place. In fact the school of life and the natural gift for understanding new ideas and concepts… FAST.
1996 Fabulous 4th metric century in Columbus, NC
My hobbies
Above all I am CRAZY about cycling!!
My goal is to spend on average of 10 – 15 hours a week training. Obviously with all the traveling it does not always work out that way. But as soon as I am back home, the next day I am out cranking kilometres. In 2010 I gave up racing after more than 20 years, I still train with group of friends and their team as if I were still racing. However, without the stress of race day. Generally during the Giro, the Tour and the Vuelta you will find me watching hours of racing on TV or streaming. As I said before I am crazy about cycling.
2008 24 hour MTB race in Madrid, Spain
My style
I admire, David La Chapelle, Annie Leibovitz & Helmut Newton…
just to name a few.
My journey into photography began with a foundation in art school rather than a traditional photography program, a decision that I believe gave me a unique advantage. My background in art taught me to approach visuals with a painter’s eye, honing my ability to compose compelling shots directly in-camera. For someone like me, with years of experience as an art director, this process feels natural, almost second nature.
What excites me most about my craft is creating visuals that feel alive, dramatic, quirky, and infused with a cinematic essence. Whether I’m working on photography or video, my goal is always to craft a mood that captures attention and tells a story. Lighting plays a central role in achieving this, and I pride myself on designing lighting setups that feel authentic yet captivating. I approach lighting with the mindset of a sculptor, shaping each beam to enhance the scene’s emotion and texture.
Before heading to any location shoot, I take the time to meticulously create and test my lighting schemes in the controlled environment of my studio. This preparation allows me to experiment freely, ensuring I achieve the perfect lighting for every project. It’s this commitment to detail that builds trust with my clients. When I step on set, I bring not only a carefully refined plan but also the confidence that comes from knowing the final result will exceed expectations. For me, this blend of preparation, creativity, and trust is the foundation of my work. It’s what sets my visuals apart.
Teenage me with my art project Oristano, Italy
Jamming with my Bro’s around 1992
My philosophy
Sharing projects and trust.
In contrast each project is an experience, for me and for those choosing to entrust me the task. My work philosophy aims at quality, ongoing research and empathy. Of course work is a serious matter but smile is always On, the approach is always proactive and constructive and the client’s trust is my first goal and the greatest satisfaction.
Me taking an image with my first reflex. Can you tell it’s the ’80s?
Testimonials.
They trust me
Ferrari, Toyota, Pininfarina, Porsche, Suzuki, Land Rover, Jeep, Abarth, MG Motors, KIA, BMW, Chevrolet, Yamaha, The Guardian, DB Schenker, Runner’s World, Master Card, Repsol, Nike, Puma, Love Football, Cagliari Calcio, Fanta, Coca-Cola, Four Four Two Magazine, Movistar, Eden Lavazza, Yanga Water, Stihl, RM Sotherby’s, NU Sport, GQ, Jazztel, Mapfre, La Cruz Roja, Expert, Air Comet.
